Back in the days of the Beatles and Jefferson Airplane and the Rolling Stones, there appeared a new group who called themselves Crosby, Stills, Nash and Young. Was this a cop out on naming their band, or was it a strategic decision?
It was actually strategic. David Crosby was already a singer with The [...]

In my lifetime, I don’t think that I have seen a brand rise and fall to the extent as has CNN.
Ted Turner did the world a favor when he conceived of and supported the development and success of CNN. It is reported that it took CNN 14 years to turn a profit. Turner [...]