I have had a lot of discussions around this issue lately. It seems that most of us have two great fears.  The first is the fear of failure.  The second is the fear of success. By most people’s standards, I have led a life of success.  I am educated, can jitterbug well at the company [...]

The new Acura campaign is ludicrous. First of all, the situations, Gordon Ramsey hired for a Christmas party, and another I meant to remember for this post but cannot at the moment, are worst case scenarios of borrowed interest in that they are a far stretch from the Acura cars being sold, and secondly because [...]

The new ad for GE about the employees who make cancer screening machines that save lives is pure genius.   Employees do take pride in saving people.  People do want to thank employees.   This ad brings them together.  Very well done and makes a very good point. We don’t just have jobs.  We generally have a [...]

I have been meaning to compliment Dr. Pepper for awhile now, both for the new advertising campaign for the basic brand, as well as the TEN introduction. The brand campaign defies belief in that adults would never have such a good dance party without alcohol, but the party, the music and the editing makes me [...]