I was in Salt Lake City this week and saw a billboard for The Blind Man, a window blind installation company featured in my book, KILLER BRANDS. I was once again struck by what great linkage they have. If I lived there, and needed to have blinds installed, it would be difficult not to call The Blind Man first. I am not at all worried about whether this name is PC. To me it is just great.
I would have taken a snapshot of this billboard, but it appears that I lost my camera on the trip.
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