Achievement vs. Success
1 Comment Published by Frank Lane October 16th, 2007 in Leadership, Personal PerformanceHelen Hayes once advised, “Focus on achievement. Forget about success.”
Good advice for anyone, particularly brand managers. If you can take your own personal drive and ambition and translate it entirely into drive and ambition for the brand entrusted to you, you don’t have to worry about your own success. Make your brand achieve. Your rewards will come.
I completely agree. Focusing upon the achievement for the brand entrusted to you will bring you your own personal success.
However, it does not work both ways.
Focus upon your own personal success instead and you may act to jeopardize or damage your brand. In turn, you may not achieve that personal success you seek.